Justin Purnell

Summary

I bring a combination of finance, product, and hands-on engineering execution:

I excel at aligning cross-functional teams, simplifying complex systems, and delivering measurable results.

Experience

Ledge Partners

Hotels at Home, Inc.

New Business Design and Launch

Head of Product

2020 - 2023

Balance Agent, LLC

NBCUniversal Content Commerce

Project Manager, Product Lead

2018 - 2020

Comcast NBCUniversal

NBC Digital Enterprises

Interim Vice President, Strategy & Business Development

2017 - 2017

Seeso

Director, Content Strategy & Operations

2015 - 2017

NBC News Group

Director, Business Development

2014 - 2015

Comcast.com

Director, Digital Marketing Analytics and Strategy

2014 - 2014

NBCUniversal Converged Media Group

Director – Strategy

2013 - 2013

Hulu

Content Acquisition

MBA Intern

2012 - 2012

Fuse Television

Creative Services Department

Manager

2008 - 2008

ON Networks

Smart Girls at the Party

Director

2008 - 2008

Upright Citizens Brigade Theatre

Don't Think Productions, LLC

Director of New Media and Development

2007 - 2008

UCB Theatre

Performer, Producer, Writer

2002 - 2016

Goldman, Sachs & Co.

Fixed Income Research

Associate

2002 - 2007

Credit Risk Management & Advisory

Analyst

2000 - 2002

New York Times Neediest Cases Fund

Firmwide Co-Chair

2000 - 2004

Princeton University

Nassau Weekly Magazine

Publisher

1997 - 2000

Office of Computing and Information Technology

Residential Computing Consultant

1996 - 2000

Thompson Financial Securities Data

Venture Capital Research

Intern

1999 - 1999

St. Albans School

Summer Programs

Senior Counselor

1997 - 1998

Volunteer

Princeton University

Princeton Alumni Council Executive Committee

Communications & Technology Chair

2023 - 2027

Princeton Class of 2000

President

2022 -

Princeton Class of 2000

Reunions Committee – Entertainment Chair

2009 - 2020

Tuck Club of New York

Tuck Club of New York

Co-President

2018 -

St. Albans School

Board Member

2022 -

Co-Chair

2021 -

Board Member

2006 -

Class Secretary

1996 -

826NYC

Storytelling & Bookmaking, Choose Your Own Adventure

Senior Volunteer

2009 - 2012

Project Ezra

Volunteer

Volunteer

2009 - 2011

Teacher

2009 - 2011

New York Cares

Bucket of Truth Brigade

Site Captain

2005 - 2011

Cents-Ability

Co-Founder

Curriculum Committee

2003 - 2005

Projects & Publications

BusinessMath: Open-Source Library for Modeling, Analysis, Simulation, and OptimizationGitHub - Aug 23, 2025

Reunions 2025: A Conversation with President Christopher L. Eisgruber '83Princeton University - May 24, 2025

The Little Streaming Comedy Platform That Couldn’tVulture - Feb 9, 2022

Beneficial Media Futures Post-PandemicBeneficial Media - May 27, 2020

WineTaster3 Jan 25, 2020

Upright Citizens Brigade, Dan Harmon Drive Originals Strategy For NBCUniversal’s SeesoVariety - Oct 30, 2015

SanatoriumLionsgate - Oct 18, 2013

Comedy Listings for Dec. 7-13New York Times - Dec 6, 2012

What Kind of Summer Jam are You?The Awl - Jun 12, 2012

Watching Every Click You MakeNew York Times - Apr 20, 2012

Humor MePrinceton Alumni Weekly - Jan 19, 2011

Why Emotion, Not Knowledge, Is the Catalyst for ChangeFast Company - Jan 11, 2011

Who You Gonna Call?Improv Everywhere - May 18, 2010

The Comedy Bus Descends on WashingtonNew York Times - Jan 19, 2009

The Colbert ReportComedy Central - Nov 13, 2008

Late Night with Conan O'BrienNBCUniversal - May 12, 2004

Evening Hours; The City in WinterNew York Times - Jan 20, 2002

Forbes to supply freshmen grants for summer projectsThe Daily Princetonian - Mar 1, 1998

C-SPAN PanelistNational Press Club - Aug 12, 1997

Education

Tuck School of Business at Dartmouth

Masters in Business Administration, General Management

2013

Princeton University

A.B, Economics, Certificates in Finance, Political Economy

2000

St. Albans School

Diploma, Headmaster's List

1996

Skills

Spanish | Swift | SwiftUI | A/B Testing | Xcode | macOS | Windows | Unix/Linux | Excel | Powerpoint | Keynote | Bloomberg Terminal | SPSS | R | Stata | Tableau | Photoshop | Final Cut | HTML | CSS

Social

LinkedIn

Instagram

Mastodon

Bluesky

Threads

Facebook

Twitter